On-page SEO | Onpage Search Engine Optimisation Services
Building a site without a plan for Search Engine Optimisation is the single most expensive lesson that any dot com business can learn!
Search engine optimisation is the process of improving the visibility of a website in an engine's "organic" or un-paid search results.
If your site isn't being indexed properly, don't blame the search engines.
Instead, look at the website.
One of the most important factors in on-page SEO is the overall structure of the website itself.
The engines need to be able to crawl a site effectively, and the site's internal linking structure influences the positioning and thus the rankings of individual pages in subtle ways. On-page SEO is the selection of a best element, with regard to some criteria, from some set of available alternatives.
On-page optimization refers to all measures that can be taken directly within the website in order to improve its position in the natural search rankings. These measures are controlled by you or by coding on your page.
On-page SEO offers a higher return on investment (ROI) than most, if not all other forms of online advertising.