Search Engine Optimisation, On Page SEO, Off Page SEO

Search Engine Optimisation
On Page SEO | Off Page SEO

website promotion

Over 85% of Internet users find what they are looking for by visiting the top search engines!

It is important to have an attractive website that will keep your client's attention and promote & sell your product or services. But, it is equally important that your website is optimised for prime search rankings.

Most search positions are still FREE!

If your website is listed on the search engines, but not within the first two or three pages of results, you lose. Our Search Engine optimisation services get your website on the first page, better yet in the top half of the first page ensuring that your site generates public awareness of your site's existence and generates more search engine traffic that could lead to potential Income and Business.

The more traffic for your site, the more business you rake in!

SEO is about attracting traffic that wants "exactly" what you sell and not traffic that "might be" interested in your product. Search Engine optimisation offers a higher return on investment (ROI) than most, if not all other forms of online advertising. In order for the SEO process to work properly, both on page SEO and off page SEO techniques should be implemented.

There is no substitute to a properly optimised site when it comes to performance and overall conversions!

online promotion

Building a site without a plan for Search Engine Optimisation is the single most expensive website promotion lesson that any dot com business can learn!

Search engine optimisation is the process of improving the visibility of a website in an engine's "organic" or un-paid search results. If your site isn't being indexed properly, don't blame the search engines. Instead, look at your website.

One of the most important factors in on page SEO is the overall structure of the website itself.

The engines need to be able to crawl a site effectively, and the site's internal linking structure influences the positioning and thus the rankings of individual pages in subtle ways. On page SEO is the selection of a best element, with regard to some criteria, from some set of available alternatives. On page SEO refers to all measures that can be taken directly within the website in order to improve its position in the natural search rankings. These measures are controlled by you or by coding on your page.

On page SEO offers a higher return on investment (ROI) than most, if not all other website promotion services and of online advertising.

web promotion

Around 80% of your SEO & website promotion efforts must be off page SEO.

Off page search engine optimisation is a essential part of the overall website promotion process. All Search Engines determine a website's importance based on Authority. Authority is determined by both the content present on your website and by the inbound and outbound links of your website. In order for the overall Search Engine Optimisation process to work properly, on page SEO must compliment your off page SEO as to relevance and keyword usage and visa versa.

The main concept of off page SEO, is the promotion of your website by obtaining links from higher ranked websites that are relevant to your niche and keywords.

The large majority of external factors that influence organic rankings fall within the classification of link building. The link building components of off page SEO should compliment your website promotion and on-line SEO strategy. When determining the URL that will be pointing to anchor text, the same methodology that your websites internal linking structure is used. Search Engines can tell the difference between relevant and irrelevant links, so we make sure your inbound links come from sites with similar keywords and niche subjects. The Search Engines will crawl higher ranked websites more often, so we aim to achieve inbound links from sites with better rankings so that your site can benefit as well. We use Advanced Off Page SEO strategies to get your website ranked in Search Engines and build online reputation and branding for your company.

Online Promotions & Graphix
22 Bowling rd, Bedfordview
Gauteng, South Africa

Tel: +27 11 450 1931
eMail: info@ogd.co.za

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